Poster Sessions, 4:30-5:30 pm
Accommodating Information Seeking Behavior of
Business Students in Web Design
Joseph D. Atkinson, III
Business and Instruction Librarian
California State University, San Marcos
Academic libraries are experiencing a dramatic shift in user dependence
on electronic information resources, and consequently, business users
change their expectations for information access as well as their
retrieving and acquiring behavior to accommodate these new access
vehicles. In an effort to understand academic business information
users' expectations and behavior, an information seeking study was
conducted at California State University, San Marcos and California State
University, Dominguez Hills using a survey of graduate and undergraduate
business students in 1996. An observation study was conducted to
corroborate and delineate the survey findings. The paper discusses
implications for information access and retrieval via a web-based format,
and provides recommendations for incorporating web design elements to
accommodate business students' expectations.